WG - Please Institute a Premium Trade-In/Re-sale Economy Feature

[Mahrs]

I understand that this must be tightly controlled because it's all about the actual revenue that keeps the game going.  I am not suggesting players get full value back - no, instead, please consider the following:

1. Trade in through the WG Premium shop for some fraction of their value, redeemable towards another Premium ship (like trading in a car) - more dubs spent, you still come out ahead.

2. Auction - Allow players to bid dubs through WG for someone else's premie - all upside: you get paid twice for the same ship, in dubs.

3. Refund is escrow - some portion of the doubloons go into a "ship account" - the player has them...but, only to spend towards a new premie - again, only upside here.

 

The point here is simple and two fold: you make more money because it encourages spending and experimentation by lowering marginal costs, players win because buying a premium they don't like doesn't sting quite as badly (which may encourage premium buying).  Obviously, other things could be made available for dubs as well, to sweeten things up and keep the cash flowing.

 

If you really wanted to blow me away, you could offer a means to convert Captains and Experience between Nations/Tech Trees for dubs (maybe in accordance with the above).

[demeflac]

Good Idea. 

[Mr_Tiddles]

I like it

[awiggin]

1. Less money for WG if they give you a discount to buy a new ship.

2. Ships don't exist, so there is no cost for them, other than the original development/modeling cost. So bidding on them does nothng for WG, except lose them the full value of a sale.

3. You keep trying to spin this as "Upside" when it's not. Digital goods cost nothing to reproduce, your entire line of reasoning does not apply here.

[Middcore]

HAHAHAHAHA this will never happen.

[MajorRenegade]

world of tanks did this a few month ago as a limited time offer in game. It possible that they can do this for Wows as well

[Slimeball91]

Just now, MajorRenegade said:

world of tanks did this a few month ago as a limited time offer in game. It possible that they can do this for Wows as well

I could see this being of value for WG if it was a limited time offer.  BTW, what did you get for a tank you traded in?

[MajorRenegade]

2 minutes ago, Slimeball91 said:

I could see this being of value for WG if it was a limited time offer.  BTW, what did you get for a tank you traded in?

you get half gold for the tank you trade in. So if you're trading in a tank that is vaule 5k gold, you only get 2500 worth toward your new tank. Think it as a discount for a new tank. 12000 gold become 9500 gold for a tier 8 premium

[Slimeball91]

Just now, MajorRenegade said:

you get half gold for the tank you trade in. So if you're trading in a tank that is vaule 5k gold, you only get 2500 worth toward your new tank. Think it as a discount for a new tank. 12000 gold become 9500 gold for a tier 8 premium

That seems generous.  I was thinking more like 30% as being fair. 

[KaptainKaybe]

It's not a bad idea, but I doubt WG will do this as it dips into their profits. That being said, I'd love to be able to cash in some of my existing premium ships for equivalent doubloons or a discount on other premiums. I have some that I know I'll never play again.

[Judge_Doom]

40 minutes ago, MajorRenegade said:

world of tanks did this a few month ago as a limited time offer in game. It possible that they can do this for Wows as well

I like the OP's idea, wish I had known about the WOT trade in deal, got some turd premiums in my garage would have liked to gotten rid of.

[USS_Vancouver]

Good idea, there are ships I would like to trade. Not always pleased with once you bought it, your are stuck with it.

[WolfofWarship]

On 16/06/2017 at 7:10 PM, Mahrs said:

1. Trade in through the WG Premium shop for some fraction of their value, redeemable towards another Premium ship (like trading in a car) - more dubs spent, you still come out ahead.

2. Auction - Allow players to bid dubs through WG for someone else's premie - all upside: you get paid twice for the same ship, in dubs.

3. Refund is escrow - some portion of the doubloons go into a "ship account" - the player has them...but, only to spend towards a new premie - again, only upside here.

Thank you for your suggestions @Mahrs I'll pass it along to our team to look into it :)

[CaptGodzillaPig]

On 6/16/2017 at 11:31 AM, awiggin said:

1. Less money for WG if they give you a discount to buy a new ship.

2. Ships don't exist, so there is no cost for them, other than the original development/modeling cost. So bidding on them does nothng for WG, except lose them the full value of a sale.

3. You keep trying to spin this as "Upside" when it's not. Digital goods cost nothing to reproduce, your entire line of reasoning does not apply here.

People may be more inclined to buy another ship if they could trade in an older premium they don't use to offset part of the cost to pay for it.  As you stated, the ship as no real actual "cost" to WG, so any money earned from the sale is profit.  Given that you could spur more sales by offering a credit (which again really costs them nothing) you gain sales volume.  In other words you (they) are creating sales, albeit at a lower profit, but still sales that they may not normally make.  I would be inclined to perhaps purchase another premie if I could offset some of the cost by trading in another old useless premie.      

 

The idea of the player to player auction site is genius.  There is no way for anyone to lose out on that one.  WG gets to sell dubs, and essentially sell the same ship multiple times, and players have a way of dumping unused premiums for dubloons.   

[Ulthwey]

On 6/16/2017 at 2:10 PM, Mahrs said:

I understand that this must be tightly controlled because it's all about the actual revenue that keeps the game going.  I am not suggesting players get full value back - no, instead, please consider the following:

1. Trade in through the WG Premium shop for some fraction of their value, redeemable towards another Premium ship (like trading in a car) - more dubs spent, you still come out ahead.

2. Auction - Allow players to bid dubs through WG for someone else's premie - all upside: you get paid twice for the same ship, in dubs.

3. Refund is escrow - some portion of the doubloons go into a "ship account" - the player has them...but, only to spend towards a new premie - again, only upside here.

 

The point here is simple and two fold: you make more money because it encourages spending and experimentation by lowering marginal costs, players win because buying a premium they don't like doesn't sting quite as badly (which may encourage premium buying).  Obviously, other things could be made available for dubs as well, to sweeten things up and keep the cash flowing.

 

If you really wanted to blow me away, you could offer a means to convert Captains and Experience between Nations/Tech Trees for dubs (maybe in accordance with the above).

Take a nice long minute and think about what you just said - you are essentially asking for WG to implement new ways for players to get what they want WITHOUT paying for it ...

... now, do you REALLY think this is ever going to happen?

[Taylor3006]

23 minutes ago, Ulthwey said:

Take a nice long minute and think about what you just said - you are essentially asking for WG to implement new ways for players to get what they want WITHOUT paying for it ...

... now, do you REALLY think this is ever going to happen?

They actually had a trade in going in WoT, not sure how it all worked out for everyone though. Trade in unwanted premiums for like half price applied to whatever you wanted to buy. Seemed a good deal for players and probably generated a few pennies for Wargaming. My apologies to MajorRenegade, did not see your post earlier so this is duplicate info. 

[awiggin]

4 minutes ago, CaptGodzillaPig said:

People may be more inclined to buy another ship if they could trade in an older premium they don't use to offset part of the cost to pay for it.  As you stated, the ship as no real actual "cost" to WG, so any money earned from the sale is profit.  Given that you could spur more sales by offering a credit (which again really costs them nothing) you gain sales volume.  In other words you (they) are creating sales, albeit at a lower profit, but still sales that they may not normally make.  I would be inclined to perhaps purchase another premie if I could offset some of the cost by trading in another old useless premie.      

 

The idea of the player to player auction site is genius.  There is no way for anyone to lose out on that one.  WG gets to sell dubs, and essentially sell the same ship multiple times, and players have a way of dumping unused premiums for dubloons.   

 

But you are still asking them to take a cut in income.....

Why not simply cut their prices in half? When they had that Gamersgate sale, they sold out the Derpitz in 6 hrs for $27.50.

Why not price things so that the casual player won't feel like he's getting ripped off? I would never have paid $55 for any ship in this game, but $27.50 for a Tirpitz....worth it.

They can't keep depending on a tiny fraction of the player base for their income, so why not at least make the effort to get the average player to open their wallet?

[Rilak]

its only lost income to WG if  someone is going to spend less cash on the game because of this, more offen than not any perceived good deal will cause the big spenders to spend more.   example Santa crates.

    now you have the guys that spend little or no money on the game, perhaps now with a way to get a discount via trade on a new ship they will spend say $30  for a tier 8 prem ship  when they would of never spent $50.   all in all WG st`ill makes more  for digital goods.

[Rilak]

2 hours ago, awiggin said:

 

But you are still asking them to take a cut in income.....

Why not simply cut their prices in half? When they had that Gamersgate sale, they sold out the Derpitz in 6 hrs for $27.50.

Why not price things so that the casual player won't feel like he's getting ripped off? I would never have paid $55 for any ship in this game, but $27.50 for a Tirpitz....worth it.

They can't keep depending on a tiny fraction of the player base for their income, so why not at least make the effort to get the average player to open their wallet?

yes any extra money spent on a digital good is profit.  10k to big spenders or 10k from big spenders and 2k from discount shoppers   is still 20% more profits... they guys sepnding the 10K will just buy more of other stuff,

[CaptGodzillaPig]

3 hours ago, awiggin said:

 

But you are still asking them to take a cut in income.....

Why not simply cut their prices in half? When they had that Gamersgate sale, they sold out the Derpitz in 6 hrs for $27.50.

Why not price things so that the casual player won't feel like he's getting ripped off? I would never have paid $55 for any ship in this game, but $27.50 for a Tirpitz....worth it.

They can't keep depending on a tiny fraction of the player base for their income, so why not at least make the effort to get the average player to open their wallet?

Because cutting all prices in half is not the same as creating an incentive for people not spending to spend.  People out there will still pay full freight to collect ships or just not wanting to trade one in.  The idea is to stimulate additional sales by offering a way to defer some of the costs to the consumer and still be profitable on WG's end.  Even a peer-to-peer market place would benefit WG because they could make it so that Dubs are the exchange currency.